AI Central
A knowledge hub for marketers who want to understand how to leverage generative AI for improved campaign performance and operational efficiencies. Hosted by award-winning marketing communications leader, Jennifer Jones-Mitchell, AI Central will feature guests like AI ethicists, branding, marketing and advertising leaders, search marketing experts and more.
AI Central
AI in Education Case Study + Agentic Websites + xAI’s Weird Turn
In this episode, Jennifer Jones-Mitchell and Dr. David Mitchell discuss how teachers and students can use AI in assignments without skills erosion. He offers a real-world case study on how he designed a Music History course and quizzes with ChatGPT's Study mode and how his students can be taught to use AI as support to their work, not a replacement.
Plus we discuss Agentic websites and their future impact on marketing communications and customer engagement. Agentic websites will replace search and scroll with a real dialogue.
And, we briefly discuss the dangers and "ick" of xAI's Spicy Mode and AI girlfriend.
Tune in now because this is a good one!
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