AI Central
A knowledge hub for marketers who want to understand how to leverage generative AI for improved campaign performance and operational efficiencies. Hosted by award-winning marketing communications leader, Jennifer Jones-Mitchell, AI Central will feature guests like AI ethicists, branding, marketing and advertising leaders, search marketing experts and more.
AI Central
Your Digital Twin/Avatar: Who Really Owns Your Face in the AI Era?
AI Central is a podcast brought to you by Human Driven AI. In this episode , Jennifer Jones-Mitchell and Dr. David Mitchell discuss the use of personal Avatars or Digital Twins, including the benefits and risks involved of giving your likeness to AI companies.
We also discuss the No Fakes Act and its impact on the use of AI avatars in entertainment, education, and marketing. We also discuss some of the interesting and strategic uses of ChatGPT and other AI uses.
We also briefly discuss the impact AI is having on crisis communications and how PR professionals need to redefine what constitutes a crisis, prep their spokespeople to talk about AI, and protect brand assets with water marketing.
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